“Fintech”, i.e. technological innovation in banking, insurance and financial services, is an ever-evolving sector due to development of new data management and payment systems, often conceived by start-ups capable of driving developments of this area. These technological developments can be adequately protected with the adoption of strategies that include tools such as patents and copyright. It is also possible to protect the types of services offered and the related communication activities with new signs, words and payoffs, which can be protected through the filing of trademarks and domain names.

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